| Cookie name | Description |
| utm_source | Stores the site that redirected the visitor to KenticoCloud.com for the first time. |
| utm_medium | Stores the type of link that was used to redirect the visitor to KenticoCloud.com for the first time. |
| utm_campaign | Stores the strategic or promotional campaign through which the visitor was redirected to KenticoCloud.com. |
| utm_term | Remembers the terms the visitor was searching for before being redirected to KenticoCloud.com. |
| utm_content | Stores the type of content by means of which the visitor was redirected to KenticoCloud.com. |
| url_referrer | Remembers the website from which the visitor arrived at KenticoCloud.com for the first time. |
