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Content Strategy 101 for Partners

Takes about 240 minutes

As headless CMS becomes an answer to mainly the technological challenges, such as more channels, CaaS is the answer to content challenges. Because content is no longer about long marketing or technical communication ending up in PDFs.

However, enterprises often don't know where to start and how to adapt to these changes. The key point here is to establish a good content strategy—from content operations to content governance and content marketing.