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A Multi-language, Omnichannel Ready Website for a Non-Profit Organization

The Institute of Sound and Music (ISM) Berlin sought a fresh, modern online presence with full mobile support to replace their existing website. They wanted to better communicate the objectives, goals, and events associated with their non-profit organization founded in Berlin.

  • 2,777%

    increase in visitors

  • 40%

    increase in mobile traffic

  • 25%

    increase in session duration

The Challenge

ISM Berlin required a content-focused, easy-to-use content management system, which would be future-proof for additional channels, such as exhibition display screens, whilst also offering preview and multi-language support.

ISM Berlin screenshot
Certification will also be a part of onboarding for all new partners. Each partner will need to nominate at least one developer, who will be guided through passing the certification during their partner onboarding.

The Solution

Content First Mindset

Kentico Kontent was the natural choice for ISM Berlin, as it allowed the team to work on content from the beginning of the project, which ensured the design and build worked with it. With Kentico Kontent at its heart, the website built by Squareball Digital serves as the hub for communicating the goals, news, and events of the institute.

Integrations Everywhere - Typeform, Stripe, and Mailchimp

The website was developed with the ASP.NET MVC framework using C# for page rendering. For the front-end, the team used HTML5 and CSS3. They also integrated Kentico Kontent with Typeform for web form submissions, Stripe for credit card payments, and Mailchimp for newsletter signups.

Extensive Increase in Visitors, Sessions, and Conversions

Despite the relatively quick design and build cycle, the content-rich result includes news articles, donation CTAs, and Mailchimp signups, which have resulted in a huge increase in visitors, repeat sessions, and conversions. 

Technology Stack.NET
Use CaseLocalization
IndustryEntertainment, Marketing and Media, Non-profit

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