Lucie Simonova
I’m a Creative Writer at Kontent.ai. In other words, I draft and craft stories that people enjoy reading.
My top picks
Why content research should drive your content strategy
Before you start working on your content piece, do you spend a little time researching? If not, maybe it’s time to learn why prioritizing content research is such a good idea.
Zaneta Styblova
From chaos to clarity: Best practices for content taxonomy
Content taxonomy helps in keeping your assets organized. What are the best practices for creating and maintaining a robust content taxonomy that works wonders for your content strategy?
Tereza Bruzkova
My recommended reading
Content personalization is a great overview of personalization tactics and insights from leaders. Making the customer experience personalized can boost your revenue if done right. Check out the whitepaper to learn more.
The psychology behind scroll-stopping content
What grabs people’s attention online, and how do you create content that actually holds it? Explore some common visual triggers, hooks, and platform-specific tricks in this blog.
Lucie Simonova
How to use Ahrefs to research high-impact article ideas
Picking random blog topics often wastes time and misses what people are really searching for. Let’s see how you can use Ahrefs to find article ideas that actually drive traffic.
Lucie Simonova
The 7 tools that content creators actually use in 2025
There are tons of different tools to choose from, but which ones do content creators use consistently across industries and workflows? Let’s check them out.
Lucie Simonova
7 unconventional ways to overcome writer’s block
Freewriting and Pinterest boards don’t help anymore? Dive into this blog packed with unexpected tips to overcome writer’s block, boost creativity, and real stats that show why these tricks actually work.
Lucie Simonova
Lessons from viral content: What works and why
What are the best ways to go viral, why viral content works, and what’s its role in your content marketing strategy? Let’s dive in.
Lucie Simonova
Aligning healthcare content strategy with patient-centric goals
How can content reuse and strong team collaboration support a healthcare content strategy that improves patient engagement? Let’s find out.
Lucie Simonova
The power of storytelling in content creation
What is storytelling in content creation, why does it matter now more than ever, and how do household names use it to create campaigns that everyone remembers? Let’s take a look.
Lucie Simonova
How to build a scalable healthcare content strategy
Keeping content accurate and consistent might get harder as healthcare organizations grow. What are the top building blocks of a scalable healthcare content strategy and how to build one that’s bound to succeed? Let’s find out.
Lucie Simonova
Which AI tools do most professionals use in 2025?
Based on a survey of 610 content professionals from around the world, this blog explores the top AI tools they use, their benefits, and what they think of them.
Lucie Simonova
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