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What CMS is right for you?

Outgrown your in-house tooling and ready for what’s next? Here, explore the differences between traditional and headless content management and get a quick rundown of popular headless solutions, including Kontent.ai, so you can create your shortlist.

Headless CMS vs. Traditional CMS

Traditional CMSs bundle many features like marketing automation, asset management, and e-commerce, into in a single offering. While all-in-one may seem like the answer, the reality is more complicated – especially for large organizations who have many teams to keep happy and a lot of tools already working well in their tech stack. Many of our customers who switched to Kontent.ai from a traditional DXP decided to make the change because they were frustrated with extraneous features, constant maintenance, and time lost to upgrades.

In contrast, headless CMSs are squarely focused on providing the best way to create, manage, and deliver content. Period. This best-of-breed approach is preferred by developers who then get to choose how to integrate content with other aspects of the digital experience to get the best outcome. This is what’s called a microservices architecture: a set of chosen solutions, all seamlessly supporting your exact needs. No feature bloat, no half-baked MVPs.

Why companies choose Headless CMS over Traditional CMS

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Freedom to choose your technology stack, content models, and services to create any online experience

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Flexibility for marketers to focus on content management while developers focus on building engaging experiences

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Focus on best-of-breed content production and delivery without compromise or feature bloat

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Agility to reuse content across websites, channels, and devices – no hassle, no duplication, no errors

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Limitless choice to work with modern technologies, such as SaaS, microservices, and static site generators

Key characteristics

Headless CMS

Traditional CMS

Delivery model

Software-as-a-Service

On-premise/hosted

Technology Stack

Unlimited

.NET, Java, etc.

Channels

Multichannel

Primarily Websites

Integrations

Best-of-breed

All-in-one

Pricing

Subscription, pay-as-you-go

Licenses + Ongoing Maintenance

Headless CMS

Delivery model

Software-as-a-Service

Technology Stack

Unlimited

Channels

Multichannel

Integrations

Best-of-breed

Pricing

Subscription, pay-as-you-go

Traditional CMS

Delivery model

On-premise/hosted

Technology Stack

.NET, Java, etc.

Channels

Primarily Websites

Integrations

All-in-one

Pricing

Licenses + Ongoing Maintenance

Comparing Headless CMSs

Kontent.ai is the only headless solution loved by both business-oriented users and developers. Designed for how content teams actually work, the authoring experience allows for easy content production, modular content reuse, and real-time collaboration. In parallel, the flexibility of the headless solution is a developer fan-favorite. They get to choose the technologies and framework they prefer, without compromise. This approach unifies teams under a common goal, leading to better content, more engaging experiences, and improved outcomes for end customers.

Kontent.ai customers rave about

Web Spotlight Brings Visual Website Building to Headless CMS

A smooth transition to headless with Web Spotlight

Web Spotlight empowers business users to build and manage their websites within the context of each page, while all content remains free to be reused across any other pages, websites, or digital channels.

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The most organized operations with Collections

Collections empower enterprises to eliminate content silos and manage all their content in a single repository. This makes it possible to establish a unified content strategy that improves quality and consistency across departments and geographic regions.

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A quick feature rundown

Traditional CMSs

Cloud-based Saas

Multiple Environments

Delivery & Management APIs

Sometimes

Real-time Collaboration

Mostly no

Multiple Workflows

Content Collections

Multichannel Optimization

Limited

Web Channel Optimization

Cloud-based Saas

Multiple Environments

Delivery & Management APIs

Real-time Collaboration

Multiple Workflows

Content Collections

Multichannel Optimization

Web Channel Optimization

Cloud-based Saas

Multiple Environments

Delivery & Management APIs

Real-time Collaboration

Multiple Workflows

Content Collections

Multichannel Optimization

Web Channel Optimization

Cloud-based Saas

Multiple Environments

Delivery & Management APIs

Real-time Collaboration

Multiple Workflows

Content Collections

Multichannel Optimization

Web Channel Optimization

Traditional CMSs

Cloud-based Saas

Multiple Environments

Delivery & Management APIs

Sometimes

Real-time Collaboration

Mostly no

Multiple Workflows

Content Collections

Multichannel Optimization

Limited

Web Channel Optimization

Ready to switch from a traditional monolithic CMS or DXP

See why global organizations choose Kontent.ai over traditional enterprise DXP vendors such as Sitecore, SDL, or Optimizely.

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Still deciding?

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