![Two young marketers researching content](/_next/image/?url=https%3A%2F%2Fassets.kontent.ai%2F0f95ca41-1323-0068-c0ab-105275b8f42c%2F953fd14f-ef66-45ae-a407-d41016442c30%2Fkai-card-img-min.png&w=1080&q=75)
Why content research should drive your content strategy
Before you start working on your content piece, do you spend a little time researching? If not, maybe it’s time to learn why prioritizing content research is such a good idea.
Zaneta Styblova
Mar 18, 2024