First look at a content item

David Klement

12 minutes

Content items

0% complete

To start creating content in your project, you need what we call a content item. In this lesson, you’ll discover the nature, structure, and life cycle of content items.

Content items represent individual pieces of content such as a blog post, product update, or case study. For example, if you have a blog section on your product website, each post would be one content item. Aside from text, content items can contain images, PDFs, or even other content items. You’ll learn about your creative options in the learning paths further down the lane. Every content item has a predefined structure. Various content items can have different structures. Depending on your goal with the content you’re about to create, you choose an appropriate template to give the new content item the proper structure. In Kontent.ai, these templates are called content types, and they specify the structure of content items based on the content model your managers have created. For example, a blog post would have an introduction, a main body with some images, related posts, and an author. Authors would be represented by other content items of the Author content type

, including a name, the person’s bio, and a photo.

Every content item has a lifecycle defined by what we call a workflow. Workflows consist of multiple steps, and content items transition from one step to another. Some common workflow steps could be Draft, Review, and Published.

Your managers can set up workflows to make them suit your team’s way of working with content – add as many steps as needed, name them, and define who can work with what steps.

The only steps always present in every workflow are Scheduled, Published, and Archived.

In this video, you’ll get a quick overview of the different sections available when editing a content item and how they will be useful to you. We will cover the specific tools in the following lessons.

Sign in

What is a content item?

Structure of content items

Life of a content item

A peek inside a content item

Play video on https://kontent.ai/create/walkthrough-for-content-creators/first-look-at-a-content-item

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What is a content item?

Structure of content items

Life of a content item

A peek inside a content item

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Depending on the content requirements of your organization, there may be multiple different workflows in your project for various types of content, such as legal, marketing, or technical.