Model: Essentials for structuring content effectively

Samina Minda Hossain

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In this phase, you’ll focus on defining the structure of your content. This means creating content types, taxonomies, and relationships that shape how your content is organized and accessed. By following best practices, you’ll build a flexible model that allows content reuse across channels, streamlines content creation, and ensures consistency and scalability as your content grows.

Explore what content modeling means for you

Since you’re new to content modeling, start here. Learn how a well-structured model can transform how your team creates, manages, and delivers content – whether you’re a creator, manager, strategist, or developer.

Intro to content modeling

For those who will model the content eventually, typically devs, managers, or strategists.

Creator’s role in content modeling

For content creators that would like learn more about modeling.

Assemble your first content model

Once you understand the basics of content modeling, it’s time to make use of that knowledge. Go through the prerequisites and tools you need to build your first model.

Before you model content

Learn key steps to take before building: auditing existing content, outlining goals, understanding principles, and using helpful tools so that you’re fully prepared to start modeling.

Create your first content model

Follow along in creating your first content model, where you'll learn the important aspects to ensure flexibility and reusability.

Master the art of…

Now you’ve mastered the essentials, take your model to the next level. Explore advanced resources that enhance efficiency and scalability, ensuring your structure remains flexible for the channel demands and evolving team needs.

Art of content modeling

Go beyond the basics to handle complex scenarios. Explore methods for future-proofing your model and keeping it adaptable over time.

Art of modular content

Explore the why behind breaking your content into blocks. Maintain efficiency and consistency by centralizing common pieces across all your channels.

Art of taxonomies

Categorize and connect your content for easy discovery. Design intuitive terms that benefit both your teams and your audience.

Art of metadata

Use metadata to add context, improve personalization, and boost SEO. Make every piece of content more meaningful and findable.

See what’s on the content horizon

With your model in place, keep evolving. These resources help you maintain, refine, and draw inspiration from others who have tackled similar challenges.

Get modeling inspiration from others

Explore real-world examples that highlight how teams solve unique content challenges with modeling.

Maintain your content model

Maintenance is an ongoing task to keep your model relevant. Prevent bloat, adapt to change, and keep your model running smoothly for the long haul.

Content modeling checklist

Use this checklist to review essential points to confirm you’ve covered everything for a high-quality, efficient model.