Making Kontent.ai your central content hub enables you to produce and govern your content more efficiently. Your content creators can work without channel-specific distractions, various teams can collaborate on content in real-time, and your content managers can use Kontent.ai built-in tools to oversee the whole content production.
With Kontent.ai, content creators can focus on the day-to-day content production process. They don’t have to distract themselves with channel-specific decisions, such as how to align an image. They can collaborate on content in real-time, add comments during the reviews, and notify collaborators when content needs their attention.To visualize this, hear from one of our customers, heycar, in the video below. They share how Kontent.ai enriched the editorial experience for their creators without technical involvement to create exceptional content.For your content to truly succeed, it typically moves through these six stages of the lifecycle.
From creating the first draft to publishing your work, your team can better keep track of each piece of content throughout its lifecycle. Your everyday tasks become more manageable when you keep all your content in one place.
With Kontent.ai, you get a single place to manage all your content. In large organizations, it’s not unusual for people to create content in multiple disconnected CMSs. These CMSs often focus only on one communication channel, such as the web or printing, which complicates reusing content across the channels.
That’s not the case with Kontent.ai. Let our name be the witness that Kontent.ai puts content in the center.
When content is in the center:
Your customers always get consistent, up-to-date, and correct information. Say goodbye to contradictory or obsolete information.
Your content creators always work with one tool that also encourages collaboration. Say goodbye to copypasting content from one tool to another and working in silos.
Your content managers and strategists get a clear overview of the content creation process. Say goodbye to manual information gathering from many sources.
Your developers have the freedom to work with pretty much any technology. Say goodbye to hiring developers with knowledge of only a specific CMS.
Ultimately, authors create content within the brand guidelines because they don’t need to manage the content’s visuals. Saved time and money and everyone’s peace of mind are the final goals and outcomes when using Kontent.ai.
With Kontent.ai, you can integrate the best-of-breed tools of your choice. And you only incorporate the tools you need. You’re not paying for a system full of functionality you’ll never use for your business scenario.
Create flexible modular content and reuse it across all your brands, regions, websites, channels, or devices. Achieve consistent content seamlessly, without duplication.
Give your developers the freedom to choose their preferred technology stack and services. Enable them to create and deliver omnichannel experiences faster with better cost-efficiency.
Kontent.ai is a single place to go from a simple draft to publishing your content. And the robust authoring experience supports your team along the way. Whether you need to comment or suggest changes during reviews or add a task for your graphic designers, Kontent.ai’s got your back.
With Kontent.ai’s omnichannel approach, consistent messaging across different channels gets easy. Say goodbye to copy-pasting multiple times. All you need to do is write your content once and click publish.
No more clunky content handovers between different teams when it’s time for review. Everyone has their role in the process, and each piece of content goes through its workflow as needed.
With a centralized place to manage your content, content silos are significantly reduced. All content becomes accessible to your entire organization, ready to be reused for multiple channels, like websites, mobile apps, Internet of Things (IoT) devices, and so on.
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Martina Farkasova, Tomas Nosek
6 minutes
