Learn how Kontent.ai generated a 320% ROI over three years and helps its customers speed up time-to-market in a commissioned study conducted by Forrester Consulting. In 2023, Kontent.ai commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Kontent.ai.
This guide will help you understand what a headless CMS is, the benefits of going headless, and how to choose the right CMS. What is a headless CMS? A headless CMS is a content management system that enables you to deliver content to multiple channels simultaneously.
The term “Composable DXP” describes a new type of Digital Experience Platform (DXP). What does it mean, and how does it differ from a monolithic DXP solution? A digital experience platform enables companies to optimize the digital customer journey as well as manage all their content and campaigns using one central hub.
Explore features Kontent.ai is the preferred CMS for managing every step of the content value chain to deliver great experiences across multiple channels, brands, and regions. Explore the features that customers love.
Your website is no longer the only source of engagement for your content. People expect consistent, relevant experiences and information across all their devices. Kontent.ai can help you get there.
Engage customers throughout their entire journey
Give customers a reason to stick around with contextually relevant information delivered precisely when they need it, whether that’s additional product details or a must-read blog. Deliver the right content to the right visitor using granular categorizations, global content delivery, and flexible integrations.
Future-proof your content strategy
Create once, publish everywhere
Create content once and reuse it on your website, online store, mobile app, social media accounts, chatbot, and any future channels. Push your structured content to the channels your customers use today, while ensuring it can be reused in any future digital experiences you create.
Delight customers with consistent experiences
Ensure your brand feels like your brand, no matter where a customer engages with you. Keep standards and quality high with advanced workflows and collaboration tools, taking advantage of modular content to deliver a consistent message to all channels.
Personalize messages across channels
Show your customers you understand with messages tailored to their needs. Use personalized, AI-accelerated content to increase user engagement and achieve better business outcomes. Organize your content with powerful taxonomies and integrate your personalization engine with ease.
Customer service agents at Alaska Airlines use Kontent.ai to serve their dedicated mobile app information about what to do in case of a flight delay. Thanks to an easy to use headless CMS, updating instructions doesn’t require the help of a software developer – the content can be updated directly by the Policies and Procedures team. This helps Alaska Airlines respond quickly to any changes, and empowers team members to take control of their own content and publish to the channels they need.
Our extensive omnichannel commerce project is bringing our excellent customer service into the digital world, strengthening existing customer relationships and adding opportunities to build new ones.
Florian Freidhager
Head Of Digital, Hartlauer Handelsgesellschaft m.b.H.
Connect with audiences wherever they are, now and in the future. Schedule a demo to see how it’s done.
