Handle asset replacement

Content creators often need efficient methods to update images, documents, or other files without having to manually edit each content item where the asset is used. For example, when marketing materials like logos or banners change, these assets must be updated across all relevant content. This changes the asset URLs, which can break any hard-coded links pointed to the old materials. That’s why it’s necessary to update all content items referencing these materials to ensure consistency and avoid broken links. Having a clear strategy for asset replacement is vital because it helps:

• Save time and effort: Avoid the tedious process of updating each content item manually, freeing editors to focus on higher-value tasks.
• Maintain brand consistency: Ensure all published content reflects your latest branding and avoid showing outdated materials to your audience.
• Preserve link integrity: Prevent broken links by properly managing asset URLs and references.

Choosing the right approach depends on the volume of asset replacements, your need for version control, and the importance of maintaining direct URL links. Each method described below has unique strengths, so weigh these options against your team’s workflow to find the most efficient solution.

Approach A: Native asset management

Use Kontent.ai’s native asset library to upload new assets. Then manually update each content item that references the original asset and re-publish them to reflect the new asset URLs.

Approach B: Fast asset replacement

Fast asset replacement, available through Innovation Lab, allows you to replace assets directly in the Kontent.ai asset library. This automatically updates asset references across all content items, without the need to manually republish them.

Approach C: Assets as content items

Model your assets as content items for more granular control over the asset metadata. Use linked items or rich text elements to include assets in your content items.