Components / Rich text (formatting) / Linked items
When you add content to a rich text element, you might want to format it and add structure. Use the options available in the inline toolbar.
You can easily structure your content using headings, paragraphs, ordered or unordered nested lists, tables, links, images, components, and other items and add formatting such as bold, italics, subscript, superscript, and monospace.Plus, you can author content with AI to:
Shorten your text
Provide instructions using custom prompts
Change the voice and tone
Generate titles and summaries
If you need to write content of a specific length, there’s a
 character count
 located at the bottom of the editor window to help you.
The counter can also show the number of words and whether you’re approaching a specified limit. To enable word count, adjust the limitations of the rich text element.
Add hyperlinks to your content by selecting a portion of the text in the rich text editor and clicking .
You can select which type of link to insert:
Web URL link – creates a hyperlink to a website (such as https://example.org). You can insert any type of URL, including absolute and relative addresses, and anchors. You can also specify a link title and choose whether the link should open in a new browser window.
Asset link – points to any asset within your project and lets visitors view and download the file.
Make your content more engaging. Add images directly to the rich text by clicking and then . The image will be inserted at the position of the cursor.
When selecting the image, you can either choose an image from your existing assets or upload a new one.
To add a table, position your cursor in the text and click  and then .
By default, the table will be 3 x 3 – consisting of 3 rows and 3 columns. You can change the table’s dimensions by right-clicking the table and choosing one of the options shown.
If your tabular data is larger and more complex, you can model tables using components. This approach allows you to reuse your data and display it in your app however you want.
Depending on whether you’d like to reuse your content later, you can choose a component (for one-time use) or a content item (reusable). Both can be added directly to a rich text element via the toolbar.
Click and then to add a new component to the element.
You can then start filling in the content. You can set limitations on the content type of the components that can be included in the rich text.
You can quickly collapse all the components in the rich text by clicking More actions and then Collapse components.
Even with the collapsed components, you can still see a little text preview of what’s inside. For this to work, your component needs to contain a filled-in text element.
To create a reusable piece of content, click and then to embed a content item into your text.
The content item will be inserted into the text at the position of the cursor. To change the position of the content item within the rich text element, drag & drop the item as needed.
Just like with linked items elements, a tile representing the included content item will appear showing its name, content type, workflow status, and readiness. You can set limitations on the content type of the content items that can be included in the rich text. After adding linked items, you can publish all the linked items along with the original content item to save you the time of publishing each item separately.
You can expand the item you added to see its content. Click  to open and edit the item.
Clear formatting by selecting a portion of the text in the rich text editor and clicking . All formatting for the currently selected text will be removed, including headings, links, lists, and tables.
Components, linked items, and assets included in the selected area will be ignored, and their formatting will be preserved.
Maybe you’re used to editors where you can set your text color, font face, or image display width. And maybe you’re missing these options in Kontent.ai’s rich text editor. The editors that offer tight control over visuals of content are called WYSIWYG (What You See Is What You Get), and there’s a reason why Kontent.ai doesn’t offer these options out of the box.
While this level of control over visual aspects of your content might sound useful, there’s a catch. When you use WYSIWYG editors to style your content, you face the danger of creating visually inconsistent content, violating your organization’s visual style guide, or even breaking your app. Also, reusing content from WYSIWYG editors across multiple channels is usually next to impossible. Why, do you ask? Have a look at our blog post about the pitfalls of WYSIWYG editors.
Email link – creates an email hyperlink (such as mailto://email@address.com). Clicking on a mailto link opens a new blank email in the visitor's default email client. You can define the recipient and subject of the email.
Phone link – creates a phone link (such as tel:+420630123456). Clicking on a tel link opens the visitor's default phone client with the number ready to be called.
Structure your content using paragraphs and headings from levels one to six. You can also limit the rich text to allow only the required formatting options.
By default, the rich text editor counts the number of characters in the bottom right.
By default, the rich text editor counts the number of characters in the bottom right.
The rich text editor can also count the number of words in the bottom right.
Adding a link to a Web URL to the selected text.
Inserting image assets directly in the rich text editor.
After you add a table using  > , you can right click anywhere in the table to add or remove its rows and columns.
The component will be added to the text at the position of the cursor. To change the position of the inserted component within the rich text element, drag & drop the component as needed.
Components with a text preview
Add an existing content item in rich text and see where it is used in other content items
Viewing details of an inserted content item in the rich text editor.
To author content with AI, you need to activate it in AI accelerators.
You can use any text formatting inside your tables and insert images into them. However, tables won't let you create nested tables or insert content items and components.
From single-use to re-useIf you later find another use for the content in your component, you can always convert it to a content item
 by clicking .
This conversion cannot be undone. If done by accident, archive the new item and create your component again.
Jan Cerman
22 minutes
Components / Rich text (formatting) / Linked items
author content with AI to:
.
, including absolute and relative addresses, and anchors
and then 
. The image will be inserted at the position of the cursor.
.
to add a new component to the element.
More actions and then 
Collapse components.
to embed a content item into your text.
 to open and edit the item.
. All formatting for the currently selected text will be removed, including headings, links, lists, and tables.
.