The Global Enterprise Guide to Improving Content Governance.
Whether you are new to content governance or have been working with it for a while, it’s a topic that offers many opportunities to improve the results you achieve with content.
In this brand-new resource for content and marketing professionals, Content Strategy Evangelist Michael Andrews introduces a framework that will help you implement—and sustain—governance in your organization.
In this 57-page ebook, you will learn:
- How governance influences your content operations
- Five essential components of content governance
- Why your organization needs policies and guidelines
- How to define processes and procedures to support content operations
- The best way to make content governance stick