Kontent.ai

Understanding content reuse for insurance

With content reuse, insurance organizations can avoid duplicating work, reduce inconsistencies, and reach their audiences wherever they are. Let’s take a look at how content models can support reusable content and how content reuse helps insurance organizations in the real world.

Content that’s accurate, consistent, and up-to-date is crucial to maintaining customer trust. That’s why, in highly regulated industries like insurance, content reuse goes beyond being a smart business choice.

With Kontent.ai’s content models that support content reuse, Neilson Financial Services can now manage public websites for 14 distinct brands much more efficiently. Intrigued to explore more real-life stories? Let’s dive in.

In this white paper, you will learn:

  • What exactly a content model is
  • How content models support reusable content
  • How to spot opportunities for content reuse
  • Why content reuse matters in insurance
  • Real-life examples of how insurance organizations benefit from reusable content

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