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The State of Content Strategy 2021.

Content strategy matters—having a clearly defined plan helps you identify the content you need to create and the goals you want to achieve. Moreover, with a plan behind everything you publish, you can ensure consistency in content creation and, ultimately, improve your marketing results.

Get your copy of this report to learn how 1,000+ professionals in global organizations work with content and what they’re doing to stay relevant.

In this detailed report, you will discover:

  • Why 84% of organizations changed their content operations
  • What tools small and large teams needed when starting to work remotely
  • Common challenges that content professionals face nowadays
  • Top three priorities for content teams in organizations around the world

Research for The State of Content Strategy 2021 was co-funded by Microsoft.