Learn how Kontent.ai generated a 320% ROI over three years and helps its customers speed up time-to-market in a commissioned study conducted by Forrester Consulting. In 2023, Kontent.ai commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Kontent.ai.
This guide will help you understand what a headless CMS is, the benefits of going headless, and how to choose the right CMS. What is a headless CMS? A headless CMS is a content management system that enables you to deliver content to multiple channels simultaneously.
The term “Composable DXP” describes a new type of Digital Experience Platform (DXP). What does it mean, and how does it differ from a monolithic DXP solution? A digital experience platform enables companies to optimize the digital customer journey as well as manage all their content and campaigns using one central hub.
Explore features Kontent.ai is the preferred CMS for managing every step of the content value chain to deliver great experiences across multiple channels, brands, and regions. Explore the features that customers love.
Managing content at scale requires keeping your content and asset repositories organized. Discover how Kontent.ai’s capabilities help teams maintain an organized repository, making it easier to monitor, evaluate, and improve content quality and velocity.
Keep content fresh
Improve the quality of your repository by identifying redundant, outdated, or trivial content. Update what’s needed and remove anything unnecessary to focus on content that is valuable to your audience.
Mission Control gives teams complete visibility over all content operations to improve their content velocity. With actionable insights, you can secure your content deliverables, track tasks and comments, and establish accountability to make sure your content audit goes according to your plan.
Streamline your content audit
Centralize all your content
Simplify the organization of content according to specific business structures and needs with collections. Create distinct collections for departments, regions, and initiatives while maintaining centralized control over user rights, configurations, and content models.
Maintain an organized content repository
Declutter your repository and focus on active, high-value content by archiving what is redundant, outdated, and trivial. Easily prioritize what needs updating by having a clear distinction between active and archived content.
Track content changes with version history
Manage and review content updates easily. Have a clear record of who made specific changes, and ensure they were properly authorized. Quickly restore an earlier version if you decide that no changes are necessary.
Set up automatic content expiration
Keep your content fresh and up-to-date without manual intervention. For content that’s relevant only for a limited period, schedule when it should be unpublished, making sure it’s removed at the right time.
Leverage the audit log of content models
Get a comprehensive journal of changes made to content types, content type snippets, and asset types within your project’s environments. Gain visibility into what was changed and when, and who made the modifications to ensure accountability.
Shared marketing responsibilities at Kramp needed a solution for regional teams to manage localized campaigns and messaging while keeping centralized corporate content oversight. Using Kontent.ai, they centralized all content into collections for departments, regions, and initiatives.
With simplified content organization, teams gained clear visibility into updates and archives. A streamlined workflow allowed regional teams to easily review and manage updates, ensuring proper authorization and recording. Earlier versions could be quickly restored if needed, providing flexibility and control. As a result, teams now enjoy more autonomy, creating new landing pages 5x - 10x faster, while keeping content fresh and relevant across all regions.
The reason why we wanted to go with Kontent.ai over any other CMS, and the biggest benefit, is that Kontent.ai is more than just a storage facility. With Kontent.ai, we can keep documents alive, keep them in one space, and customize them as they need to be.
Andrew Bate
Studio Manager, The JG Travel Group
Simplify your content audit process and keep your repositories organized. Get in touch today to see how Kontent.ai can help your business.
