It’s tempting to think each brand, website, or team needs its own project. But splitting content across multiple projects might create the very problems you’re trying to solve.

In this video, you’ll learn:

• Why a single project can handle everything from simple websites to complex multi-brand operations
• The hidden benefits of keeping everything together like instant content reuse and unified workflows
• The scenarios where multiple projects actually make sense—and the important trade-offs between flexibility and complexity you’ll need to consider