Best CMS for SEO in 2022.
Choosing the best CMS for SEO? To organically attract your audience to your website, you need the expertise and the right tools for search engine optimization. This page will help you understand how to find the best CMS out there.
3 SEO features to look out for in a CMS
#1 Page elements
A CMS should allow you to customize each element you use when adding more content to your website. Those are the meta tags, headings, meta descriptions, page URLs that are friendly to search engine crawlers, and image alt text. Customizable page elements are a fantastic way to create SEO-friendly content for your site. They let you tell a core story to your customers, who can better understand what's going on as they browse your website.
#2 Website Security
Since Google has announced they will put secure websites on the top of the priority list, make sure the vendor provides an SSL certificate. Ensuring that your website is secure becomes crucial to getting high SERP ranks (Search Engine Result Pages). Therefore, it's vital that your site has a security component to prevent hackers from entering your website and robbing you clean.
#3 Analytics Tools
Analytics can tell you more about your website traffic and provide precious insights into how visitors interact with your page. This data is the necessary raw material for the self-development and optimization of your website and will help you choose the best SEO strategy.
Best SEO-friendly CMSs in 2022
#1 Kontent by Kentico
Kontent, the leading headless CMS, helps enterprise content teams manage all content in a single repository. This solution allows you to leverage Semrush analytics—an all-in-one tool suite for improving online visibility and discovering marketing insights—directly in Kontent. This way, you get ahead of your competition even before publishing your new piece of content.
WordPress is the most used CMS in the world—The Walt Disney Company, The New York Times, or MTV News are some of the big brands using this content management system. WordPress is SEO-friendly due to its various on-page SEO options and plugins that help you deliver well-optimized content that will improve your site’s ranking. Moreover, you can choose from multiple templates, use canonical tags, customize metadata, and set SEO-friendly URLs.
Joomla CMS is an alternative to WordPress. Its high-quality SEO extension provides you with the necessary features for optimizing your website for search engines and better site speed. With this extension, you can optimize your technical SEO, including an XML sitemap and load time. This means more traffic and higher rankings on the search engine results page (SERP). When opting for Joomla, make sure you set the software correctly—it might produce duplicate content or create nonfunctional URLs.
Another popular content management system that will help you optimize your website for SEO is Drupal CMS. This open-source CMS provides tons of free SEO-specific modules that you can download from its official website without any extra costs. Drupal is an SEO-friendly CMS because it automatically creates an index page for each category and subcategory on your site.
#5 HubSpot CMS
HubSpot is a highly user-friendly CMS that provides various tools for easier SEO optimization and page creation. This all-in-one platform offers some of the basic SEO functions, including hosting, AMP support, and drag-and-drop page creation to attract organic traffic and convert leads. HubSpot also helps you improve your website with its SEO recommendations while you work on your piece of content.
When choosing a CMS, the most important thing is to consider whether the vendor can provide you with advanced SEO features. You should also consider your skills and preferences. Choose a CMS with strong editorial features, such as Drupal or WordPress, if you need high-quality content. If your site targets a specific niche or has a lot of visual content, Joomla may be better suited for you.
From an SEO perspective, there are many other things to consider when choosing a CMS: security, platform compatibility, etc. However, there is no "best" solution for everyone—you should choose the one that matches the best your business requirements.