Establish accountability for your content team

Martina Farkasova

4 minutes

Content items / Tasks

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Streamlining communication and delegation is key to efficient teamwork. To simplify the process for your team, you can use content briefs to outline requirements, assign contributors, create tasks, and set deadlines in Kontent.ai. These practices help enhance clarity, accountability, and productivity during content creation.

When editing a content item, there are several ways to communicate and delegate work within your team. We’ll walk you through them in this lesson.

Assign contributors

A good way to start is by assigning contributors to a content item. These people will be responsible for working on that particular content item from its very beginning. The contributors may change when moving an item to the next workflow step during the content creation process. For example, once a content creator is done with the writing, they send the item for review and assign their colleague who should take a look at it.

Create tasks

Having a contributor assigned to an item is essential for designating accountability. But more often than not, that’s not enough. In Kontent.ai, you can create and assign tasks in content items to gain greater clarity about what needs to be done and by whom, delegate responsibilities, and track the progress of each item.With tasks, each team member knows what exactly is asked of them, and you get notified once the activity is completed.

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